Why Spongebob Is In So Many Memes - Feat. Tom Kenny

New York Magazine
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It’s been twenty years since the first episode of Spongebob Squarepants aired on Nickelodeon, and in that time the anthropomorphic sea creature has become a household name. Apart from being one of the most successful children’s shows of all time, the series has also spurred dozens of memes, RUvid mashups, and general internet shenanigans.
So how did this unassuming cartoon become the face of internet comedy? We turned to Spongebob voice actor Tom Kenny, the show’s former executive producer Paul Tibbit, and New York’s resident meme expert Madison Malone Kircher to find out.


Published on


Jul 11, 2019

SpongebobSquarepantsMemesSpongegarYouTube PoopBikini Bottom RemixSpongebob RemixChuuweePaul TibbittInterviewMadison KircherVoice of SpongebobVoice ActorNickelodeon20th AnniversaryPlanktonPatrick StarMr. KrabsSquidwardBubble BowlHalftime ShowStephen Hillenburg




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Comments 976
M sqaud
M sqaud 16 hours ago
If you think in to it spongebob is soo simple but fascinating at the same time
Nathan Hawk
Nathan Hawk Day ago
He's in so many memes because yo mom ugly. (Mic drop)
Marco benoit
Marco benoit 4 days ago
I never saw some one call them an meme expert XD
Alex Van Buren
Alex Van Buren 4 days ago
Before he passed away my pawpaw who was 90 would watch spongebob all day everyday
Unhinged savagE
Unhinged savagE 5 days ago
That blonde chick don't know about the grand daddy of crazy shit, Ren and Stimpy. The rubber nipple episode proves it all.
Ariana Gomez
Ariana Gomez 5 days ago
You are my favorite character!!!!!!!!!!!!!!!!!! :)
Ariana Gomez
Ariana Gomez 5 days ago
Im your #1 fan
Big Lad
Big Lad 5 days ago
Watching Steven even for a few seconds makes me feel weird because it feels like he’s still here.
MAAN 5 days ago
Crazy how my favorite cartoon as child turned into this “your uncultured if u haven’t seen this” thing to adults
TrulyGOATED 8 days ago
SpongeBob meme are legendary
FPS Entertainment
Why Spongebob Is In So Many Memes Me: Chalklet ? , CHALKLET !?!?!?!? !!!!!!
• TreasureHead •
THANK YOU FOR TALKING ABOUT YTPs they kinda paved the current meme culture as far as obscurity goes imo
Phoenix myers
Phoenix myers 11 days ago
I love how jalletbos video is the one that's censored!!🤣🤣🤣🤣🤣
Anthony Small
Anthony Small 14 days ago
I feel this video in my heart! Great sum up!
John Critchlow
John Critchlow 14 days ago
2:38 is Spongebob not there at the bottom of the ocean giving Squidward the buisness?
Joaquin Cordova
Joaquin Cordova 15 days ago
This sponge is 12 years older than me
Aliyah J.
Aliyah J. 19 days ago
This show came out a year after I was born. I remember watching this show every morning before I went to school. I miss classic Spongebob so much. It will always remind me of my childhood and back when Nickelodeon wasn't trash
Phoebe 101
Phoebe 101 19 days ago
0:00 with spuj bob
Kay Lee
Kay Lee 21 day ago
When Tom Kenney dies, the world is over
gooigigigigi 22 days ago
I felt like you used that meme wrong at the end. There was nothing exhausting about this video at all, it was heartbreaking more than anything.
Leia Jiang
Leia Jiang 23 days ago
Hannah’s OCs
Hannah’s OCs 23 days ago
Rip Stephen Hillenberg 😭 imma miss you
joel gonzales
joel gonzales 23 days ago
Dragon Ball Z has a similar presence in meme culture, rap, and mashups.
Johnpop pop
Johnpop pop 23 days ago
Respect to the King of the Hill youtubepoop, one of the best experiences on this site.
Christine Aday
Christine Aday 24 days ago
4:36 the ine person that can relate to MURDER..... I...... have no Words for you.
Dance God
Dance God 24 days ago
RUvid poop stopped being popular/funny like 10 years ago wtf
CestLaVieAZ 24 days ago
6 years ago i spent a solid 30 mins going back and forth on whether or not I should buy a recreation of "Bold and Brash" at a small art show at my college, cuz $20 was a lot to spend on art at the time. I did eventually buy it because "fuck it, yolo". Hung it up first in my apartment, got a lot of compliments; moved across the country and hung it at my desk at my first job, and again, got lots of compliments on it. I've since lost it and probably once every couple of months I wonder how I could've been so careless to lose such an awesome piece. Spongebob is seriously a cultural icon.
Luke Peden
Luke Peden 24 days ago
EmpLemon did a great video on this in his NeverEver series ruvid.net/video/video-cYu7Y52iiYI.html
TheMoises1213 24 days ago
This was so good omg I started to tear when ya spoke about Steven when he passed. My childhood man❤️
Chansey A
Chansey A 25 days ago
I love that I clicked on one Tom Kenny video once, RUvid just kept throwing more and more on my recommendation. Not that I’m complaining though lol
Benet Thomas John
Benet Thomas John 25 days ago
It's simply because the show is so relatable in real-life whether you take SpongeBob or Squidward characters
Radish 25 days ago
I really hope that Nick doesn't pull a Disney and reclaim Spongebob in the future when he reaches the end of copyright. I think Spongebob should belong to the public.
Greyy Opp
Greyy Opp 25 days ago
Make this the most disliked comment on youtube
SillyDouglas 25 days ago
I highly recommend everyone who sees this comment to go and check out a video by the RUvidr EmpLemon, called "There will never ever be another show like SpongeBob SquarePants". It's a really profound analysis of why SpongeBob is such a beloved icon.
Crazy pizza Guy
Crazy pizza Guy 25 days ago
We can’t let this distract us, from the fact that Mr.Krabs sold SpongeBob for 62 cents.
krebberz's channel
krebberz's channel 25 days ago
squidward is my spirit animal forever and always
shadow6543 25 days ago
Who is this video for? People who don't understand memes? lmao tf?
organicmilk5 25 days ago
I'm soo happy youtube poop was mentioned. I feel like it's a side of RUvid a lot of people dont know about and are really missing out!
Nicole Dozier
Nicole Dozier 25 days ago
don't you dare take tom Kenny away from us
Cassi Collins
Cassi Collins 26 days ago
2:51 got u
jenky 26 days ago
Incen Indigo
Incen Indigo 26 days ago
someone mention themselve as meme expert is not meme expert
thetoughones 26 days ago
I;m so attracted to that meme expert girl
Lucas Martin
Lucas Martin 26 days ago
I can't believe they used an old DurhamRockerZ KOTH poop in here. Wow.
Akio 26 days ago
All Videos
All Videos 26 days ago
Boomchucks 26 days ago
10:23 that animation.....me no likey
littlesmoke992 26 days ago
spongebob was the best, I just turned 20 too!
Pavel de la Vega
Pavel de la Vega 26 days ago
No Spongebozz? shame
WhiteVII 26 days ago
A wild Carlos has appeared! 1:11
PureNeptune 26 days ago
Nothing more normie than calling yourself a meme expert.
a person in a state
a person in a state
a person in a state
a person in a state
No_ abe
No_ abe 26 days ago
It was difficult to hold back the tears *(。•́︿•̀。)*
meme expert
meme expert 26 days ago
When you have a spongebob meme on your shirt...... No one: ......... Primitive sponge: ●◇●
MSG_Official 26 days ago
“I am a meme expert” *10 seconds later* “I think a popular one now is the imagination one”
Sominboy27 27 days ago
7:34 whens his mixtape dropping?
Eduardo Manrique
Eduardo Manrique 27 days ago
Two fucking ads
ale xis
ale xis 27 days ago
Madison: I'm a meme expert Also Madison: *names the oldest spongebob meme*
deadi x
deadi x 27 days ago
Yeah why is it some many memes
Juan Mendoza serna
Juan Mendoza serna 27 days ago
YTP’s used to be the best thing on RUvid Those were the “dank memes” we have now, but in 2010
TanookiKirby 27 days ago
0:32 the origin of dabbing squidward
Sarah Alzubairi
Sarah Alzubairi 27 days ago
please make this guy a mortal
Phil Evans
Phil Evans 27 days ago
I have hated SpongeBob my entire life. But maybe I should give it another chance.
Ya Dingus
Ya Dingus 27 days ago
So there is a thing called meme expert?
Thetom5000 27 days ago
anyone who calls them selves a "meme expert" automatically makes them very disconnected for internet culture
andrikpalaciosc 27 days ago
Tom Kenny's manager is on fire hahah
that_pac12 27 days ago
I used to love youtube poop omfg.
PussyKiller69 28 days ago
3:35 spongebob : I aM A mEmE ExPeRt
Brian Miller
Brian Miller 28 days ago
You guys remember that one where spongebob... Me too
Justin Buttfucker
Justin Buttfucker 28 days ago
“I would definitely say I’m a meme expert” **her kids avoid showing her memes 24/7 so they don’t get a literal explanation as to why it is/should be funny**
LNDN🍇 28 days ago
Why is Tom Kenny all over my recommendations? 😍
MrClown2121 28 days ago
5:33 for a self proclaimed "meme expert" I don't think that could be more wrong.
Alejandro Palacios
Alejandro Palacios 28 days ago
The fact that they mention RUvid Poops really shows how these videos were a huge influence to today's shitposts. If anything, YTP's were the precursors of shitposting before that word even existed (or had become mainstream). Very great and insightful video! Felt like a celebration of not only Spongebob, but of internet culture as a whole.
Ava 28 days ago
i feel like 99.9% of the spongebob memes are from season 1-3. those seasons are gold, nothing can really compare with them
dooder 28 days ago
The Office is definitely just as pervasive as Spongebob in memes
Kate M
Kate M 28 days ago
“They didn’t grow up in the era of spongebob”... its been running for years. Everyone has seen spongebob at this point. Its in almost everyones childhood
beatleplayer1011 28 days ago
this pervasive? have you seen jojo
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